It’s back and blonder than ever! Due to popular demand, John Frieda is bringing back a new and improved John Frieda Beach Blonde collection. After a ten-year hiatus, (and a bit of online petitioning from fans), these lustrous products are back on the market. Maybe most exciting is the reappearance Beach Blonde Sea Waves Sea Salt Spray - the first product on the market to introduce the beachy, tousled look without having to go to the beach.