About Us

Wisdom in Beauty is the go-to resource for exclusive insider beauty knowledge straight from the source, veteran Hollywood makeup artist Leah Rial. With over 20 years of experience working behind-the-scenes across many avenues, including film, TV, editorial and celebrity, Rial sources her extensive network of peers—as well as a highly curated roster of industry experts and writers—to showcase the latest and greatest in the world of beauty. “Wisdom in Beauty is very close to my heart, because it marries my many years of experience in an industry I love with incredible informational and educational content,” says Rial. “There are so many wonderful and knowledgeable people working behind-the-scenes in beauty that have taught me so much over the years. I always thought it would be amazing to be able to showcase and share their wisdom, and that’s what the site is all about.” From red carpet inspiration to creative DIY’s to inspiring interviews, Wisdom in Beauty is grounded in the concept that looking your best and feeling your best go hand in hand. “We hope that people come to Wisdom in Beauty to learn, grow and expand and ultimately feel more beautiful as a result of visiting,” says editorial director Lorna Umphrey.